In this groundbreaking 2008 book Buyology: Truth and Lies About Why We Buy, Danish brand consultant Martin Lindstrom showed how neurology, as much as economics, drives consumer behavior.
The mood at Hong Kong’s Metropark Hotel was subdued Thursday — but only because most of the guests were in their rooms nursing hangovers from a night of partying the evening before. And with good reason
Concern that the world could be on the brink of the first influenza pandemic in more than 40 years escalated Sunday as France, Hong Kong, New Zealand and Spain reported potential new cases in which people had been infected with swine flu and Canada confirmed several new cases. In the U.S., where 20 such infections have been confirmed, federal health officials declared a public-health emergency and are preparing to distribute to state and local agenciesa quarter of the country’s 50 million-dose stockpile of antiviral drugs. Meanwhile, in hard-hit Mexico, where more than 80 people have died from what is believed to be swine flu, the government closed all public schools and canceled hundreds of public events in Mexico City.
Pam Biggers, a 52-year-old woman from Huey, Alabama, disappeared while on a business trip to the Florida Panhandle. She drove from Alabama to the La Quinta Inn at Panama City Beach on January 27, 2008, a Sunday. She checked in and talked with her husband over the phone about 5:30 p.m