With Samsung, Jay-Z continues to boom

He really is more than a businessman. Jay-Z’s partnership with Samsung for his new album, Magna Carta Holy Grail, is another sign of how musicians are finding new ways to push, sell and promote their music, and how the multiplatinum performer – who famously rapped “I’m not a businessman, I’m a business, man” – continues to leverage his enduring popularity into a successful brand.

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