Daily News Channel
Call it the Davos of nose, the olfactory Olympics, the Sundance of Scent. On June 5, representatives of more than 50 top fragrance-and-flavor companies will converge at the World Perfumery Congress in Cannes, France, to charm potential customers and herald their latest innovations.
Watch enough TV commercials, and you get the sense that Americans are obsessed with air freshener. Trigger-happy women routinely rush around the house armed with cans of the stuff, gleefully spraying running shoes, embarrassed dogs and cigar-smoke-laden furniture; whole families, it seems, are intoxicated by the fresh scent of Summer Breeze or Berry Burst